We, the operator of this website, are committed to protecting the personal data you provide. We handle your personal data confidentially and in accordance with legal data protection regulations and this data protection statement.
Our website can be used without providing any personal data. However, if a data subject wants to use special services provided by our company through our website, it may be required to process personal data. We will not pass your data on to third parties unless you give us your consent.
For the controller within the meaning of the General Data Protection Regulation, other data protection laws applicable in the member states of the European Union and other data protection-related provisions, refer to the corporate information provided on this website (see imprint).
Data Protection Officer of the controller:
For any questions or suggestions a data subject may have regarding data protection, he or she may at any time directly contact our Data Protection Officer.
At any time, you have the following rights:
• Right of confirmation and right of access (Art. 15 GDPR)
• Right to rectification (Art. 16 GDPR)
• Right to erasure (right to be forgotten) (Art. 17 GDPR)
• Right to restriction of processing (Art. 18 GDPR)
• Right to data portability (Art. 20 GDPR)
• Right to object (Art. 21 GDPR)
• Right to withdraw any data protection-related consent (Art. 7(3) GDPR)
• Automated individual decision-making, including profiling
To exercise these rights or if you have any questions, simply contact the Data Protection Officer listed above or the controller specified in the corporate information.
In addition, you have the right to lodge a complaint with the Data Protection Officer listed above or a supervisory authority (Art. 77 GDPR). For list of German supervisory authorities, use this link. (https://www.bfdi.bund.de/DE/Infothek/Anschriften_Links/anschriften_links-node.html)
This website uses features of the Google Analytics web analytics service. This service is provided by Google Inc., 1600 Amphitheatre Parkway, Mountain View, CA 94043, USA.
The purpose of the Google Analytics component is to analyze the users visiting our website. We use the resulting data to optimize our website and tailor it to our visitors’ needs. Among other things, Google uses the data and information collected to evaluate the use of our website, to compile online reports for our company that show visitors’ activity on our web pages and to provide other services related to the use of our website.
You can prevent cookies from being saved by setting your browser software accordingly; in this case, however, you may not be able to fully use all the features of this website. In addition, you can prevent the data generated by the cookie and related to your use of the website (incl. your IP address) from being sent to and processed by Google. To do this, download and install the browser plug-in available at the following link: https://tools.google.com/dlpage/gaoptout?hl=en
To be able to offer you the same experience on different platforms, we use the Web Fonts service provided by Google Inc., 1600 Amphitheatre Parkway, Mountain View, CA 94043, USA.
When you visit our website, Google saves the following data:
• Operating system
• Server time
• Approximate user location
• Browser used
Google Web Fonts allow us to present our online offerings in a uniform and appealing manner. This constitutes a legitimate interest within the meaning of Art. 6 para. 1 let. f GDPR.
We conduct surveys to improve our services. To this end, we use the “Survey Monkey” service provided by Survey Monkey Europe UC, 2nd Floor, 2 Shelbourne Buildings, Shelbourne Road, Dublin, Ireland. In this context, we transmit your responses and the associated IP address.
We anonymize the IP address before sending so that it is not possible to identify the person associated with it.
We use Unbounce’s service to create landing pages and provide our e-book. The service is provided by Unbounce Marketing Solutions Inc., 400 – 401 West Georgia Street, Vancouver, BC V6B 5A1, Canada.
You can exercise your rights according to paragraph 4.
We use Typo3 to create our website. Typo3 is a content management system from the TYPO3 Association, Sihlbruggstrasse 105, 6340 Baar, Switzerland. Data collected by Typo3 will remain on our server in Germany. Without your consent, your data will never be passed on to third parties. To exercise your rights according to paragraph 4), contact the Data Protection Officer or the controller.
We additionally use this data to later inform you of new webinars and other offerings. You can exercise your rights according to paragraph 5) at any time. To this end, we use the Evalanche service.
Your data will be stored until you object to this collecting of your data. When you object, this data will be immediately deleted unless this is prohibited by a legal regulation.
We use Evalanche for sending our newsletter.
The information about your use of the newsletter (including your IP address) generated by the cookie is read out and sent to a server in Germany. Your consent is the legal basis for collecting this information.
In addition, Evalanche tracks your click behavior in the emails. This data is collected to offer you an enhanced user experience. Your consent is the legal basis for collecting this data. It is not possible to separately opt out of click behavior tracking in the promotional emails. The only way to prevent this is to completely opt out of the email service.
We use the Lucky Orange service of Lucky Orange LLC, 8220 Travis Street, Suite 210, Shawnee Mission, KS 66204, United States. This allows us to evaluate the effectiveness of our website. You can find out which data is collected from you in Lucky Orange paragraph 3 B.'s data protection declaration (
https://www.luckyorange.com/privacy.php). Our legal basis is the legitimate interest (according to art. 6 par. 1 lit. f DSGVO) to optimize the site for effectiveness. In Lucky Orange's Data Privacy Management Tool, you can view the handling of your data more precisely and object to its collection.
We use the system of Shopify International Limited to provide our webshop. In this context, the following data is passed on to Shopify:
With Shopify, we have taken all data protection measures. We base the processing on article 6 paragraph 1 b) regarding the (pre)contractual measure (purchase agreement).
For further information on how Shopify handles your data, please follow this link
We and all of our service providers comply with the legal requirements for data protection and have entered into appropriate agreements.
Our website offers you the option to subscribe to our company’s newsletter. This is implemented by the Evalanche tool. The entry form used for this purpose indicates which personal data is transferred to the controller when you subscribe to the newsletter.
At regular intervals, we inform our customers and business partners of offerings from our company. You can only receive our company’s newsletter (1) if you have a valid email address and (2) if you have subscribed to our newsletter. For legal reasons, a double opt-in confirmation email will be sent to the email address you entered when you subscribed to the newsletter. The purpose of this confirmation email is to verify that the owner of the email address as the data subject has authorized the newsletter subscription.
Unless you ask us to delete your data, we will retain it even after you have opted out of the email service. To opt out, send an email to the controller.
We offer a webinar service that requires us to collect some data. This data is processed using the GoToWebinar tool. For details, see 6 a) GoToWebinar.
For any other inquiries or registration on this web page - e.g., registration for a seminar or the request of a demo of one of our products -, we collect data only if you enter it. We collect this data to be able to respond to your interest in the product or service.
For data management, we use the Evalanche tool for registration. For inquiries, we use Typo3.
We use technical and organizational measures to ensure that data protection regulations are met. Thus, the data processed by us is protected against loss and access by unauthorized persons.
For security reasons and to protect the transmission of confidential contents, such as inquiries you send to us as the website operator, we use SSL/TLS encryption. An encrypted connection is indicated by the browser’s address bar changing from “http://” to “https://” and the lock icon in your browser bar. When SSL/TLS encryption is enabled, the data you transmit to us cannot be read by third parties.
For the duration of the business relationship and in accordance with the legal storage obligations, we store the data necessary for the performance of our services in our Customer Relationship Management System.
We do not use purely automated processing to reach a decision.
This data protection statement is dated for September 2019.
The continuing development of our website and offerings provided through it or changed legal or official requirements may make it necessary to change this data protection statement.
Our data protection statement is based on terminology used by the European legislator for the adoption of the General Data Protection Regulation (GDPR). Our data protection statement should be legible and understandable for the general public, as well as our customers and business partners. To ensure this, we would like to first explain the terminology used.
The terminology used in this data protection statement includes the following terms:
Personal data means any information relating to an identified or identifiable natural person (“data subject”). An identifiable natural person is one who can be identified, directly or indirectly, in particular by reference to an identifier such as a name, an identification number, location data, an online identifier or to one or more factors specific to the physical, physiological, genetic, mental, economic, cultural or social identity of that natural person.
Data subject is any identified or identifiable natural person whose personal data is processed by the controller.
Processing means any operation or set of operations which is performed on personal data or on sets of personal data, whether or not by automated means, such as collection, recording, organization, structuring, storage, adaptation or alteration, retrieval, consultation, use, disclosure by transmission, dissemination or otherwise making available, alignment or combination, restriction, erasure or destruction.
Restriction of processing means the marking of stored personal data with the aim of limiting their processing in the future.
Profiling means any form of automated processing of personal data consisting of the use of personal data to evaluate certain personal aspects relating to a natural person, in particular to analyze or predict aspects concerning that natural person’s performance at work, economic situation, health, personal preferences, interests, reliability, behavior, location or movements.
Pseudonymization means the processing of personal data in such a manner that the personal data can no longer be attributed to a specific data subject without the use of additional information, provided that such additional information is kept separately and is subject to technical and organizational measures to ensure that the personal data are not attributed to an identified or identifiable natural person.
Controller means the natural or legal person, public authority, agency or other body which, alone or jointly with others, determines the purposes and means of the processing of personal data. Where the purposes and means of such processing are determined by Union or Member State law, the controller or the specific criteria for its nomination may be provided for by Union or Member State law.
Processor means a natural or legal person, public authority, agency or other body which processes personal data on behalf of the controller.
Recipient means a natural or legal person, public authority, agency or another body, to which the personal data are disclosed, whether a third party or not. However, public authorities which may receive personal data in the framework of a particular inquiry in accordance with Union or Member State law shall not be regarded as recipients.
Third party means a natural or legal person, public authority, agency or body other than the data subject, controller, processor and persons who, under the direct authority of the controller or processor, are authorized to process personal data.
Consent of the data subject means any freely given, specific, informed and unambiguous indication of the data subject’s wishes by which he or she, by a statement or by a clear affirmative action, signifies agreement to the processing of personal data relating to him or her.
… in the sense of the BDSG (new):